fy{T}i - Font Field Guide

The Font Field Guides are single-page modules that address the most commonly asked questions about typefaces and their use. Each will be dedicated to an important typeface family. In them, you learn:


  • The typeface’s designer and style classification
  • What’s available in the family
  • Important legibility factors of the design
  • Best practices for using the design
  • How to identify/recognize the typeface
  • Pairing recommendations
  • A brief history of the family
  • Interesting facts about the design
  • Alternative typeface choices


Quiverleaf CF Font Field Guide

With delicate shapes and an airy, light design, Quiverleaf CF does best when used as a display typeface. For very large text, including logos and posters, the lighter weights can be used for the most dramatic visual effect. In bolder weights, Quiverleaf is a striking choice for headlines and other short texts. Learn more

Vary™ Font Field Guide

Vary is at its best in large sizes. Each variation brings its own personality to the eclectic family. Use Vary when you want to make a statement. This is not a “crystal goblet” kind of design. Use it for headlines, branding and packaging. Learn more

Aglet Sans Font Field Guide

Aglet Sans is intended for text to display sizes, both in print and on screen. It is spaced more towards display use, so very small point sizes will need a touch of tracking to read best. Learn more

Artifex Hand CF Font Field Guide

Artifex Hand CF is built for use at small to medium sizes, in print and digital environments. Its Book weight is designed for use in longform text, articles, books, footnotes, and documents, while the thicker weights can double as headlines, subheadlines, and captions. Learn more

Guzzo™ Font Field Guide

Guzzo is a left of center design, that performs well in a wide range of sizes and application. It is not, however, a design that you would bring home to your mother. Well, maybe for a quirky Mother’s Day Card. Learn more

Artifex CF Font Field Guide

Artifex CF is built for use at small to medium sizes, in print and digital environments. Its Book weight is designed for use in longform text, articles, books, footnotes, and documents, while the thicker weights can double as headlines, subheadlines, and captions. Learn more

Tellumo™ Font Field Guide

Tellumo melds a clear personality with legibility characteristics, making it ideal for display copy as well as modest blocks of running text. Learn more

Novaletra Serif CF Font Field Guide

Novaletra Serif CF is built to excel at small to medium sizes, in print and digital environments. Perfect for text, captions, books, and documents, Novaletra’s elegant construction helps text flow and is easy to read, even at very small sizes. Learn more

FF Mark® Font Field Guide

Ten weights with more than a thousand characters each, provide for a wide range of applications. Everything from advertising and packaging and long form text to branding, on screen and in print is within FF Mark’s range of capabilities. Learn more

Greycliff CF Font Field Guide

Greycliff CF is versatile and designed to hold up to almost any use-case. It has been used in user interfaces, on-screen text, signage, and logotypes. Learn more

Avenir® Next Font Field Guide

The design of Avenir Next is clean, straightforward and performs with confidence in long blocks of text copy and headlines. It also pairs well with well with so many contemporary serif text typefaces. Learn more

DIN® Next Font Field Guide

DIN Next makes a statement. It does not fade into the background. It’s character shapes are distinctive and can be distracting in long blocks of text copy. Learn more

Neue Haas Unica™ Font Field Guide

There are few applications outside the range of Neue Haas Unica. It is an excellent choice for text and display content – in hard copy or on screen. Learn more

Mont™ Font Field Guide

Mont is a versatile family that can be used at both large and small sizes. When used in headlines the typeface can be set in thin or heavy weights that displays the refined geometric forms at their extremes. Learn more

Univers® Next Font Field Guide

There are few applications outside of Univers Next range. It is an excellent choice for text and display content – in hard copy or on screen. Learn more

Palatino® Sans Font Field Guide

The characters in Palatino Sans based on written letter forms and the pressure of the hand. The lighter weighs can be excellent alternatives to many traditional serif and sans serif designs. Learn more

TT Rationalist Font Field Guide

The font looks beautiful in printed products: books, brochures, and posters. The design is well-suited for setting in large sizes as well as in text arrays. Learn more

TT Fellows Font Field Guide

Thanks to the font’s uniwidth and versatility, TT Fellows is ideal for use on websites or in periodicals. Bold styles will work harmoniously in headlines or as accents in print or on packaging. Learn more

ITC Benguiat® Font Field Guide

Originally drawn to be a display design, ITC Benguiat works best at large sizes. It’s also a distinctive design, and ideally used in short headlines and for branding. Learn more

Centaur® Font Field Guide

A distinctive design that performs best at larger sizes in headlines and short blocks of text copy. Centaur should not be combined with equally distinctive designs. Learn more

TT Travels Next Font Field Guide

TT Travels Next is a trendy wide sans serif designed to attract attention. Just after its release, it has found its place in the world of show bills and posters, as well as on packaging. Learn more

ITC Cheltenham® Font Field Guide

Originally drawn to be a display typeface, The ITC Cheltenham family works best at large sizes. Learn more

TT Commons Pro Font Field Guide

TT Commons Pro is a versatile tool. It has a wide area of application: app interfaces, websites, printed materials, branding. Learn more

TT Norms™ Pro Font Field Guide

TT Norms™ Pro is a font for a wide range of applications, a workhorse. Learn more

Truesdell Font Field Guide

A distinctive design that performs best at larger sizes in headlines and short blocks of text copy. Learn more

Serifa® Font Field Guide

The Serifa family is a slab serif design that benefits from a humanistic design foundation. Learn more

Cotford Font Field Guide

Cotford is a versatile serif family of elegant display and robust text styles. This range makes Cotford suitable for a variety of print and digital applications. Learn more

Plantin Font Field Guide

The Plantin design has a narrow, paper-conserving, width and a large x-height, making it an excellent choice for long-form text copy. It is, however, a heavy face and needs room to breath. The Plantin family also performs best in uncomplicated typographic arrangements. Learn more

ITC Stone® Sans II Font Field Guide

There is virtually no limit to ITC Stone Sans II range of applications. Fine books, annual reports, restaurant menus, business correspondence, corporate identity programs, movie credits and advertising campaigns have all been set using this design. Learn more

ITC Legacy® Sans Font Field Guide

An excellent design for both hardcopy and interactive applications. The standard weights are full-bodied, while the condensed designs provide economy of space with little loss of legibility. Learn more

ITC Novarese™ Font Field Guide

The contrast between thick and thin strokes is noticeable but not extreme, giving text set in ITC Novarese sparkle and color without sacrificing readability. Learn more

ITC Goudy Sans® Font Field Guide

While typefaces with strong personalities have limitations, few applications are outside the range of ITC Goudy Sans. Learn more

Syntax® Next Font Field Guide

Syntax is distinctive from geometric and grotesque sans serif typeface, making it a good alternative choice. Open line spacing and narrow columns are the best environments for reading ease. Learn more

Ionic N°5™ Font Field Guide

With its particularly small ascenders and descenders, Ionic N°5 have tight linespacing for a solid texture and impressive space-saving performances. Learn more

News Gothic Font Field Guide

Somewhat condensed and slightly angular, Bitstream News Gothic is an efficient user of space and holds up well on screen. Learn more

Optima Nova Font Field Guide

Optima nova should be set more open than tight. The unhurried elegance and light gray color created by the face is disrupted when letters are set too tight. Learn more

ITC New Baskerville Font Field Guide

The original Baskerville typeface was created for setting books, and its modern revivals are ideally suited to the setting of continuous text. Learn more

Perpetua Font Field Guide

Because of its fine hairlines and delicate serifs, Perpetua should be set a little larger in on-screen applications that in print. Learn more

Antique Olive Font Field Guide

Antique Olive design is not intended for continuous text copy. It can, however, be used for short blocks of textual content if given ample line space. Somewhat squared curved shapes and vertically clipped strokes allow for tight, even display setting. Learn more

Macklin Font Field Guide

The Macklin family is a strong, adaptable family that is excellent for branding, headlines and other display uses. The simple shapes, open counters and apertures are wide and clear make it a good choice for short blocks of text copy in both print and on-screen environments. Learn more

FF Meta Font Field Guide

The Meta design is somewhat condensed (saving space) and benefits from stroke weights and character spacing that withstand poor printing and modest resolution digital imaging. Learn more

Futura Font Field Guide

An exceptionally versatile family, the Futura Bold and Condensed designs are powerful display typefaces. The Futura family is also a good choice for space-sensitive environments. Its simple letterforms allow it to be set at surprisingly small sizes with little drop in legibility. 

Coming soon.

Trade Gothic Next

The Trade Gothic Next family maintains the distinctive early 20th century design traits of the original Trade Gothic design, but benefits from a large systematic suite of weights. 

Coming soon.

Bembo Book Font Field Guide

The Bembo® typestyle has been the go-to typeface for fine text typography since it was first released in 1929. The Bembo® Book family carries on the tradition of the design maintaining the grace, elegance and legibility of the of the early 20th century typeface. Learn more

ITC American Typewriter Font Field Guide

The ITC American Typewriter typeface is a remarkably forgiving design in print, on screen uses and in under less than ideal reading environments. Its serifs, however, are quite long and can cause letters to link-up if copy is set too tight. Learn more