Optima Nova & Macklin Font Pairing

Optima Nova continues to be an all-purpose typeface; and Optima Nova works for just about anything from book text to signage. With the clear, simple elegance of its sans serif forms and the warmly human touches of its tapering stems, the Optima family has proved popular around the world.

Macklin is an elegant typeface and has been designed purposely to enable brands to appeal more emotionally to modern consumers. Each sub family has been designed from the same skeleton, giving designers a broad palette for visual representation.