Neue Plak™ Font Field Guide

Best Practices

While “Text” weights have been designed, Neue Plak is essentially a display design. Neue Plak’s somewhat quirky design traits, make it an excellent alternative to more structured geometric sans serif typefaces.

Neue Plak-Family

Family

Neue Plak offers 60 weights, including a new text version that pairs with the display weights. This allows the design to perform well in print and digital environments – and within a wide range of applications.

Font Facts

  • Despite being designed by Paul Renner, Plak never reached the popularity of his, earlier, Futura design.
  • Hintz and Omagari based their updated and extended version on the original Plak wood type, uncovering lost details and incorporating them as alternate characters – including the choice between open or strikethrough counters.

Roots

Plak was originally designed as wood type in the late 1920s. Neue Plak is an extended and updated version of a 1928 typeface, by Paul Renner. It blends an industrial exterior with flashes of unexpected playfulness.

Neue Plak-Typography

Legibility

Modest stroke width variations, letters with a distinct personality and simple character shapes make for a highly legible design in a wide range of sizes. Relatively closed apertures and the single-storey g, however, detract from an excellent score.

How to spot Neue Plak

HowToSpot Neue Plak

Download a PDF version of the Neue Plak Font Field Guide and view the Neue Plak font family.

More Font Field Guides

Formata® Font Field Guide

The breadth of the Formata family makes it an excellent choice for a wide range of applications, from blocks of textual content to billboard size display headlines. Its subtle characteristics are not readily apparent in small sizes but add a distinctive mien as point size is increased.

Archer® Font Field Guide

Although the lighter weights can be used for short blocks of textual content, captions and subheads, Archer is primarily a display typeface. It’s bold weights bring a commanding, but friendly, vibe to headlines and other large-size copy